Your Startup Won’t Survive Another Quarter of Silence
Shorten the B2B Sales cycle with content that earns trust—faster
WHY CONTENT MARKETING IS IMPORTANT FOR YOUR STARTUP
In the B2B world, trust is currency. Founders who wait for the phone to ring end up burning precious runway. High-impact content fast-tracks credibility, educates skeptical buyers, and primes them to say “yes” months sooner. When cash is tight and time is running out, great content can make the difference between success or failure.
See what industry leaders have to say about content marketing:
FutureB2B
“Most B2B buyers engage with at least 10 pieces of content before making a purchase decision.”
HubSpot
“Companies with active blogs generate 67% more leads per month than those without.”
SiegeMedia
“52% of B2B buyers are more likely to make a purchase after reading content from a potential vendor.”
Content marketing isn’t just a ‘nice-to-have’—it’s the key to turning passive visitors into engaged buyers and shortening the long, exhausting B2B sales cycle.
Who I am
Hi! I’m Anu, a techie-turned-content-strategist with over 15 years in the software industry. I’ve led engineering teams at companies like Sandisk, ABB, and Samsung—where I lived and breathed complex tech.
Today, I work with niche tech SMBs that have long, challenging sales cycles. I help them build trust and accelerate growth through strategic, high-quality content that resonates with their business audiences.
I create content that guides your prospects through every stage of the buyer journey—from the first touchpoint to the final ‘yes.’ Whether it’s TOFU content to spark curiosity, MOFU pieces to build trust, or BOFU content to seal the deal, I help you take your potential clients by the hand and walk them straight to the sale.
What’s more? I don’t just write—I create the entire content strategy too. I help you decide what to write, when to publish, and how to make every piece work harder for your business.
Why me?
Content marketing is critical for B2B tech companies—but here’s the challenge: your engineers know the product inside out but struggle to explain it clearly to decision-makers. Content agencies write well but often don’t grasp the technical nuances of your solution. That’s where I come in.
With my deep technical background and sharp writing skills, I translate complex ideas into compelling stories that get attention, build trust, and move potential clients closer to signing the deal. My clients tell me that working with me feels effortless—and that they see the difference when their calendars start filling up with more qualified calls.
Wondering how I can help your startup break out of the silence?
Core Services:
Content Strategy
Align your content with your business goals for consistent, long-term impact.
Keyword Strategy
Identify the right keywords to attract, engage, and convert your ideal clients.
Long-Form Content
High-quality articles, case studies, and whitepapers that position you as a leader in your space.
Founder-Led Content
Authentic, relatable stories that build trust and showcase your expertise.
Additional Services for Retainer Clients:
- Landing & Web Page Copy
- Email Sequences
- Video Scripts
- LinkedIn Company Page Management & Posts
Curious about the kind of content I create?
head to the contact page and book a slot.
Let’s have a virtual coffee chat. ☕ My treat.
You can also send me a DM on LinkedIn or a WhatsApp message at +91 9606178638—and I’ll respond within 24 hours.